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Browsing Tag

identity palette

June 19, 2018

Everything You Need in Your Beginner Makeup Bag

makeup
Beginner Makeup Bag

Nothing can be more stressful than trying to navigate your way through the makeup counter, am I right? With tons and tons of different products on the market, I know how hard it is to know what you really need. So, whether you’re new to the makeup world or are ready to start fresh with (...)

March 9, 2018

Get the Look: Zendaya’s Oscars Makeup

makeup

This Oscars red carpet was filled with the most gorgeous beauty looks. I fell in love with so many celebrity looks, from Zendaya to Sandra Bullock, and decided to have you guys vote for which makeup look to re-create (see the results here).  More than HALF of you (me included) voted for Zendaya! I (...)

December 7, 2017

Sona Selects November Edition

Beauty, makeup, Skincare, sona selects
Sona Selects November Edition

Christmas is less than three weeks away and I’m so excited! I know I haven’t stopped saying it, but it’s truly the best time of year. I also seriously can’t believe we only have one month left in 2017! With the year coming to an end, there are always tons of products I’ve tried that (...)

November 23, 2017

Pérsona Cosmetics Thanksgiving Day Sale

Beauty, makeup
Persona Cosmetics Thanksgiving Day Sale

Thanksgiving is seriously one of my favorite holidays out of the entire year. Who doesn’t love eating food all day with their friends and family? While you’re reading this I’ll be sitting on the couch with KB and a piece of pie. Anyways, today I’m so excited to announce that the Identity Palette is on (...)

July 26, 2017

Pérsona Around The World

Beauty, makeup, Travel
The Pérsona Identity Palette is back in stock

We know how much everyone has been loving the Pérsona Cosmetics Identity palette, and we’re so thankful for all of the love and support from you all. So we wanted to give back! That’s why we’re so excited to announce the Pérsona Around The World campaign. We’re giving away $1000 to one lucky winner to (...)

March 24, 2017

Subscriber Makeover (and Surprise Proposal!!)

Beauty, Lifestyle
sona gasparian's subscriber makeover with surprise proposal!

Happy Wednesday loves! This Subscriber Makeover is so adorable you have to see it! Unfortunately the echo was pretty bad (we had just moved into our new office!) so I couldn’t put it on YouTube, but this Subscriber Makeover was so special, I really wanted to share it with you all!

Roberto submitted his beautiful (...)

January 27, 2017

Natural Bridal Makeup Tutorial with iluvsarahii!!!

Beauty, Bridal, wedding
sona gasparian's bridal makeup tutorial

Bridal makeup has always been my favorite! I’ve talked about this on the blog before, but when I was first starting my career in makeup, I was a bridal makeup artist! It’s so amazing to make someone look and feel beautiful on their special day. Recently, I filmed a video with one of my fellow (...)

December 28, 2016

Year in Review: Looking Back on 2016

Lifestyle
sona gasparian's persona cosmetics: year in review

2016 has been one for the books! As the New Year quickly approaches, I like to look back and appreciate what I’ve learned and how far I’ve come in the past year. A lot happened in 2016 and I think I can confidently say that I’m proud of all that I’ve accomplished this year. There (...)

December 22, 2016

Getting Festive for the Holidays

Fashion

These past few weeks have been a whirlwind! We’ve just moved into our new office and started shipping out the Identity Palette, so I feel like I’ve barely had time to prep for the holidays. But even though we’re crazy busy, I’ve made time to plan out a few holiday outfits. I love how (...)