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Browsing Tag

persona cosmetics

June 19, 2018

Everything You Need in Your Beginner Makeup Bag

makeup
Beginner Makeup Bag

Nothing can be more stressful than trying to navigate your way through the makeup counter, am I right? With tons and tons of different products on the market, I know how hard it is to know what you really need. So, whether you’re new to the makeup world or are ready to start fresh with (...)

May 14, 2018

Meet the Boss Babes From the Founders Club

Lifestyle

What happens when all your friends are killing it in the beauty industry? You grab a bottle of rosé and start a club! Meet the Founders Club, a group of female founders of beauty brands who get together every month to discuss the highs and lows of our companies and share tips and tricks for (...)

April 5, 2018

Sona Selects April Makeup Edition

makeup, sona selects
Sona Selects April Edition

Can you believe it’s already April? I guess time flies when you’re having fun! And speaking of fun, I’ve got some fun, new products I’m obsessed with. Last month I shared all my skincare favorites for Sona Selects, so this month I’ll be sharing all my latest makeup favorites. Keep on reading to see what (...)

March 29, 2018

The 6 Best Matte Makeup Products for Oily Skin

makeup
The best matte makeup for oily skin

If you have oily skin, you know how difficult it can be to find makeup that works for your tricky skin type. By 1 pm, you can feel your foundation melting off and you’re probably reaching for those blotting papers. Sound familiar? You’re probably using the wrong makeup! With just a few key matte products, (...)

March 9, 2018

Get the Look: Zendaya’s Oscars Makeup

makeup

This Oscars red carpet was filled with the most gorgeous beauty looks. I fell in love with so many celebrity looks, from Zendaya to Sandra Bullock, and decided to have you guys vote for which makeup look to re-create (see the results here).  More than HALF of you (me included) voted for Zendaya! I (...)

February 23, 2018

4 Unexpected Ways to Use Highlighter

Beauty, makeup
make your body glow

So you’re looking for that super-glowy, lit-from-within look that’s trending right now…and you’ve come to the right place. Sure, we all know to dab a little shimmer on our cheekbones, but I’ve got some fresh, new highlighter tips to take your glow to the next level. Now, grab your highlighters and let’s get glowing!

Ps. (...)

December 27, 2017

Travel Makeup Bag Essentials

Beauty, makeup
travel essentials simplysona

I don’t know about you, but it’s so easy for me to accidentally over pack! Especially when it comes to my makeup bag because there are so many products I love. Figuring out what to bring on a trip can totally be overwhelming, and sometimes I end up bringing way more makeup than I need. (...)