August 8, 2019  |  ANNOUNCEMENT, Beauty 9 comments
WOW, I can't believe it's been almost three years since we launched Persona Cosmetics and the Identity Palette! Starting my own makeup brand truly feels like a dream come true and I'm so unbelievably blessed to be doing what I love. Every launch brings a new feeling of excitement and joy because we...
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July 24, 2019  |  Fashion 5 comments
Is it just me or does it FINALLY feel like summer? You know that feeling where you just want to run inside, stand in front of the AC and only drink your coffee on ice. Hello heatwave! It's been so hot in LA that I pretty much have retired my jeans and tee shirt uniform. Instead I've been wearing lot...
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June 11, 2019  |  Beauty 6 comments
Summer is finally here, which means it's finally time to ditch the winter layers. If you're like me, a little bit of a sun kissed glow makes you feel way more confident when it's time to show some skin. The struggle is always real when it comes to getting the perfect tan. On one hand you want an all...
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June 6, 2019  |  ANNOUNCEMENT, Beauty 6 comments
New season, new shades! I'm so excited to share Persona Cosmetics' newest lip shades! With summer right around the corner, we wanted to bring you three bright, new shades just in time for sunny days! We're launching one matte and two glosses in the perfect summer colors. The three new shades laun...
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April 19, 2019  |  Fashion 6 comments
A new fashion post is long overdue, but now that we've finally made it to spring, I thought now was the perfect time to post one! I love springtime because it means we're almost done with the chilly weather. Though it's not quite shorts and tee shirt weather since we have plenty of May gray and June...
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April 12, 2019  |  Beauty 8 comments
Every day we are flooded with so many different kinds of anti-aging tips and products, that it's hard to know what's actually worth investing in. When it comes to maintaining youthful looking skin, the truth is, there isn't just one miracle product that will turn back the clocks. It takes a combinat...
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March 14, 2019  |  Beauty 7 comments
The beauty and wellness worlds have been majorly obsessed with charcoal lately. Because of all the health benefits, activated charcoal has been popping up in everything from face masks to deodorant to matcha lattes. This insta-worthy ingredient is said to help detoxify your body, alleviate allergies...
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March 7, 2019  |  ANNOUNCEMENT, Beauty 8 comments
There's a new gloss on the block... Get ready to fall in love with gloss again with the new Pérsona Cosmetics Season One Lip Glosses! I'm so excited to finally share with you our newest lip launch. This collection includes three high-shine, nude lip gloss shades that feel just as good as they lo...
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February 18, 2019  |  Beauty 11 comments
It's no secret that Korean beauty aka K-beauty has been a major trend in the beauty world. From watermelon face masks to my game-changing pimple patches, you can say I'm a pretty big fan. Recently, I've been noticing another up and coming beauty trend. It's called Australian beauty or A-beauty. Focu...
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